Chinese company trademarks ‘Princess Kako’ nappies. Japanese netizens are royally miffed

Chinese firms have a history of ‘borrowing’ Japanese names and images for their products in an effort to boost their popularity

Japan’s royal family may be keeping a stoical silence after it was learned that a Chinese company that makes nappies was slapping the trademarked “Princess Kako” label on its products.

But Japan’s netizens are not holding back after it was reported that a company in Quanzhou City, Fujian Province, was cashing in on interest in the Japanese royal family by using the name of 23-year-old Princess Kako, a granddaughter of Emperor Akihito.

The Imperial Household Agency declined to comment when contacted by South China Morning Post.

However one poster on the News Seven website said: “This is terrible,” while another added the more aggrieved “This is war!”

Yet another commentator added: “This is about as insulting as it can get”.

Others have suggested that the Japanese government should sue the company for royalties, while there were several suggestions on the Japan Today website that Japanese firms retaliate by producing toilet paper named after China’s leaders.


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